Commercial illustration is an essential tool for businesses to promote their products or services. This type of illustration can include anything from posters for events, logos, album covers, to illustrations for magazines and advertisements. The goal of commercial illustration is to create a compelling visual that grabs the viewer’s attention and effectively communicates the message that the business wants to convey.
In commercial illustration, I need to be able to interpret the client’s brief and come up with a concept that is visually appealing and suitable for the target audience. I need to have a good understanding of typography, color theory, and composition. Additionally, I work with different mediums, such as digital art, traditional drawing, and painting.
